Book Editing, Tougher Minds

Tougher Minds is an award-winning, internationally-renowned coaching consultancy specialising in resilience and leadership training. Founded and led by Dr Jon Finn, it has helped more than 10,000 professionals achieve their ambitions. Its clients include HSBC, Deloitte, ING, Mercedes-Benz, and The Professional Golfers’ Association.

What was needed?

To build the profile of Tougher Minds, Dr Jon Finn embarked on a huge project. Over 20 years, he wrote The Habit Mechanic, a powerful guide designed to help people become their best in a challenging world. In the final two years before publication, Finn asked Nota Bene Copywriting to proofread and edit the entire book on three different occasions, each time refining and improving the text to ensure it appealed to the widest possible audience.

The results

Once launched, The Habit Mechanic became an instant best-seller. It generated hundreds of five-star reviews on Amazon, helping to cement Dr Jon Finn’s position as a world-leading authority in resilience and leadership training.

What they said

“We have worked with Neil for many years now, on many different projects. His work is always excellent, and I would highly recommend his services.”

- Dr Jon Finn
Founder, Tougher Minds