Editorial Copywriting, Unitas Wholesale
Unitas Wholesale (formerly Today’s Group) is the UK’s largest wholesale services company. Its turnover exceeds £8.5 billion.
What was needed?
Unitas Wholesale produces Today’s Retailer, a bi-monthly digital magazine dedicated to independent retailers across the UK. Each issue includes 10-15 feature articles offering advice, support and business insight designed to help retailers maximise their sales and profits.
Working closely with the team at Manchester-based Monitor, over a three-year period we produced the copy for each issue of Today’s Retailer – transforming article briefs into consistent, high-quality editorial for an audience whose native language might not be English.
The results
Staff at both Monitor and Unitas Wholesale were delighted with the contents of Today’s Retailer.
Our founder's decade of experience in national newspapers enhanced the quality of the magazine and helped Today’s Group continue to reach, engage and inspire an audience of busy retailers.
What they said
"Neil has been a breath of fresh air. He’s taken on new projects seamlessly and is able to deliver great copy efficiently.
"His enthusiasm for every project and his keenness to understand the client’s needs make him a valued member of the team."
- Heidi Nagaitis
Senior Account Manager, Monitor
